The NETLINKS Method is made up of 8 pillars that work simultaneously, not sequentially. Each letter in the name NETLINKS represents a pillar: Navigate (map presence), Engineer (unified plan), Technical (technical SEO and schemas), Link (link building), Influence (communities and social networks), Nurture (editorial content), KPIs (metrics and dashboards), Synthesize (learning loop).
The logic behind the method is that SEO, GEO and Social are not separate disciplines. When you publish a piece of content structured with schema markup (the T pillar), distribute it via LinkedIn (the I pillar), build backlinks to it (the L pillar) and monitor whether AIs have started citing it (the K pillar), the compound result is far greater than each isolated action.
In practice, teams that adopt the method work in sprints that touch every pillar at the same time. This avoids the classic mistake of "only doing content" or "only doing technical SEO" and waiting for results.