Full-service digital marketing · Backed by Google for Startups
A digital marketing agency built for search and answers.
One plan covering SEO, GEO, content, authority, web engineering and cloud. Senior specialists lead, the team executes, and you approve every deliverable in the App, in English, Portuguese and Spanish.
We work in English, Portuguese and Spanish. Headquarters in Belo Horizonte, Brazil.
01Overview
Digital marketing agency
A digital marketing agency is the partner that owns your presence in the places where buyers search, compare and decide. Netlinks does that with a stated focus: being found and being cited at the moment of the question, on Google and inside AI answers, with the website, the content and the authority holding that result up.
We work the way a retained advisory works. You receive finished work (keyword maps, pages, content, backlinks, press placements, technical fixes, reports) and approve each deliverable in the Netlinks App, 24 hours a day. The people leading it ran SEO for Méliuz, Globo.com, Rock Content and LWSA, across more than 200 companies since 2017 and more than R$ 100 million in sales generated for clients.
Four practices sit under one contract: SEO and GEO at Netlinks, authority and press at Atômico Press, web engineering and cloud at OnWeb, and advanced consulting at Netlinks Exclusive. One plan, one schedule, one dashboard.
- 200+
- companies served since 2017
- R$ 100 M+
- in sales generated for clients, in Brazilian reais
- 4
- countries with our own structure
- 3
- languages we plan and execute in
02Definition
What a digital marketing agency does today
The textbook definition says a digital marketing agency handles a company's online presence to generate attention, authority and sales. In practice, what separates a good contract from an expensive one is where the effort is concentrated.
Buying behavior moved. Before speaking to a vendor, buyers search on Google, ask a language model, check a community, watch a video and then search the company name. Every one of those moments is a question and an answer. Whoever appears in the answer makes the shortlist; whoever does not is never considered.
So Netlinks organizes digital marketing around search and answers, across six practices that feed each other:
- Mapping: understanding the words and questions your buyers use to look for what you sell.
- Content: publishing the answers, in a form search engines rank and models can quote.
- Authority: appearing outside your own domain, on real publications and real sites, with links and mentions.
- Engineering: a fast, secure, crawlable site marked up with structured data.
- Measurement: positions, traffic, AI citations, speed and conversion in the same dashboard.
- Governance: a senior owner deciding priority every month, with the impact math on the table.
Paid media remains a useful tool for validating offers and capturing existing demand. What Netlinks builds is the asset that stays afterward: the organic presence that keeps working when the month's budget runs out.
03Scope
The six practices in the plan
All of them live in the same contract and the same schedule. The weight of each shifts with your diagnosis.
SEO on Google
Intent mapping, pages and content, on-page work, architecture and technical fixes. The full practice is in SEO agency.
GEO across AI models
Citable content, entity clarity and measured presence in ChatGPT, Gemini, Claude and Perplexity. Detailed in GEO and AI monitoring.
Content
Briefs, production, editing and publication, with structured data in place. The format is in content marketing agency.
Authority and press
Manual link building on real sites and digital PR, run by Atômico Press in the authority practice.
Web and engineering
Development, management, speed, security and cloud infrastructure, with OnWeb in the engineering practice.
Data and reporting
Search Console, analytics, positions, AI citations, PageSpeed and the delivery queue, open in the App 24 hours a day.
04Cadence
How the work runs in the first 90 days
The first quarter shapes the rest of the engagement. This is the standard design, adjusted to the size of the site and the urgency of your market.
- Month 1
Diagnosis and map
Technical audit, competitive read, keyword mapping by intent and round zero of AI citations. The impact-ranked plan comes out of it and is presented live.
- Month 1
Foundation fixes
Whatever blocks indexing, speed and markup ships first, because content published on a broken foundation returns less.
- Month 2
Production rhythm
Service pages, guides and comparison content go into production with briefs ready. You approve each piece in the App before it goes live.
- Month 2
Authority in the field
Outreach on real sites and press angles begin. It is the slowest practice to show an effect and the one that sustains results the longest.
- Month 3
First read of results
Long-tail position movement, the first shifts in AI citations, and the effect of technical fixes on speed and conversion.
- Quarterly
Executive review
A session with leadership: where we gained ground, where a competitor reacted, and what changes in the next 90 days.
05Comparison
Two ways to buy digital marketing
The multi-vendor model works in plenty of companies, especially where a strong in-house team stitches everything together. The table below is here so you can decide clearly which arrangement fits your case.
| Netlinks | Separate vendors per channel | |
|---|---|---|
| The plan | One plan, with priority calculated by business impact | One plan per vendor, each optimizing its own metric |
| Technical SEO and structured data | In scope, executed by our own engineering | Usually a recommendation forwarded to your development team |
| Presence in AI answers | Measured by scheduled runs and handled in the same plan | Rarely covered, and almost never measured |
| Authority and press | Manual link building and press angles under the same roof | A separate vendor, disconnected from the content calendar |
| Website and infrastructure | Development, management and cloud by the same team accountable for SEO | The agency recommends, a third party implements, nobody owns the deadline |
| Tracking | The App 24 hours a day, approval per deliverable, WhatsApp with the team | A monthly report per channel, consolidated by your team |
| Languages | English, Portuguese and Spanish, researched in the destination market | Usually one language, with the existing material translated |
06Channels
Where your buyer asks the question
Our method organizes the work into eight pillars and starts from one simple question: where does your buyer ask before buying. The answer changes by industry, and it sets where Netlinks spends the month's effort.
Google is still the largest field, with branded, problem and comparison searches. Beside it sit ChatGPT, Gemini, Claude, Perplexity and Copilot, plus YouTube, communities, forums and Reddit, which shows up often among the sources models cite.
Each of those surfaces picks what to show in its own way, but all of them lean on the same foundations: content that genuinely answers, authority built outside your domain, and consistent information about who you are. That is why the practices run together instead of fighting over budget.
07Technology
The technology behind the service
The service is delivered by senior people. The technology exists so you can see that work without waiting for a meeting: the Netlinks App holds deliverable approvals, keyword positions, traffic, links earned, AI citations, PageSpeed and alerts, refreshed continuously.
On WhatsApp, Alfred, the artificial intelligence that runs our queue, answers 24 hours a day with the human team in the same group. Status questions get answered instantly; decisions still belong to people.
None of it replaces the consultant. It replaces waiting for a PDF on the tenth of the month. The full picture is in technology.
08Company size
Built for small, mid-market and large companies
The method is the same at any size. What changes is the scope of the first quarter and the production rhythm.
- Small companies usually start with the technical foundation, local presence and a compact set of pages answering hiring intent. In regional markets results arrive faster, because competition is thinner. See small business and local SEO.
- Mid-market companies typically already have a site, a blog and some history, and the gain comes from organizing what exists: resolving cannibalization, rewriting pages with impressions and no clicks, structuring silos and opening the authority practice. See mid market.
- Large operations bring extensive catalogs, several domains, several languages and in-house teams with full backlogs. Here the work starts with control, measurement and technical specification, and the most intensive format is enterprise and Netlinks Exclusive.
At every size the engagement starts with a diagnosis of your case, with no commitment, and the plan comes with an estimated timeline and an order of attack before any proposal.
09The deliverable
What you receive
Finished work, approved by you in the App and shipped. Not a report that only describes the problem.
Diagnosis and impact-ranked plan
The technical, competitive and demand picture, with a calculated order of attack presented to your team.
Keyword and question map
Terms by intent and questions monitored across AI models, each group with a defined target page.
Published content
Service pages, guides and comparison material, marked up with structured data and approved by you before going live.
Authority earned
Links on real sites and press presence, with a report of what was earned and where.
A fast, secure website
Speed, security and indexing fixes, or a full rebuild when the diagnosis shows it pays.
An open dashboard
Positions, traffic, AI citations, PageSpeed and the delivery queue, without waiting for a month-end close.
10How it works
From the audit to the page going live
The same path on every project, with an owner and a date on each step.
- 01
Diagnosis call
One meeting to understand the business, the margin, the sales cycle and what has already been tried. No commitment.
- 02
Audit and mapping
Site crawl, competitive read, keyword map and round zero of AI citations.
- 03
Impact-ranked plan
Every practice gets an estimate of gain and effort. The order comes from that cross-reference, with a date per deliverable.
- 04
Supervised execution
Content, pages, authority and technical fixes go into production with a senior specialist reviewing.
- 05
Approval in the App
You approve each piece before publication and see the whole queue, with deadlines and owners.
- 06
Monthly and quarterly review
The plan is adjusted every month against real data, and leadership gets the executive read every quarter.
11Who leads
Who leads your project
The three of them own the process and manage the team on every account. No senior who shows up at kickoff and disappears: they sign off on the plan, review the work and talk to your team.
Digo Garcia
Founder and CAIO
Over 20 years in digital. Built and scaled Letras.mus.br, then worked at Méliuz and in the joint venture with Globo.com. Owns AI, technical SEO and engineering inside every project.
Letras.mus.br · Méliuz · Globo.com
André Mousinho
Chief SEO Officer
Comes from Rock Content, Tray/Locaweb and LWSA. Designs the keyword mapping, the content architecture and the GEO strategy that turns a brand into the answer.
Rock Content · Tray/Locaweb · LWSA
Gabriel Raposo
Chief Authority Officer
Comes from Ambev and Agibank. Owns link building, digital PR and the authority that holds up both rankings and citations inside AI answers.
Ambev · Agibank
And the team behind them: Nathália Barcala (cofounder and COO, governance), Roberto Murta (CTO), Marcelo Ligere (senior advisor, 30+ years, formerly Grupo Globo) and Alfred, the artificial intelligence that runs the day to day: delivery queue, reporting and 24/7 support on WhatsApp.
12Who it is for
Where this work pays off the most
Companies relying only on paid media
Cost per click rises every quarter and results stop the day the budget stops. The organic plan builds the asset that stays.
Companies juggling five vendors
One builds the site, another writes, another posts, and nobody owns the result. Here there is one plan and one owner.
Companies expanding across borders
Operations that need to show up in English or Spanish, with research and authority built in the destination market.
13Case studies
Results with a name, a number and a date
Real projects, with what was done and what changed. No generic charts and no promises of a position.
FAQ
Frequently asked questions
What does a digital marketing agency do?
It owns your presence in the channels where buyers research and decide: website, content, organic search, authority, data and, today, presence inside AI answers. Netlinks concentrates that work on being found and cited at the moment of the question, with one plan and finished work delivered for approval.
How is Netlinks different from a traditional digital marketing agency?
Three concrete points: technical SEO and structured data are executed by our own engineering instead of becoming a recommendation; presence in AI answers is measured by scheduled runs and handled in the same plan; and tracking lives in an App open 24 hours a day with approval per deliverable, rather than a monthly PDF.
Do you run paid media?
Our focus is organic presence in search and in AI answers, which is the asset that stays. When paid media makes sense in your case, it enters the plan coordinated with organic work rather than as a substitute for it.
How much does a digital marketing agency cost?
It depends on the size of the site, how competitive your sector is, and how much execution stays with Netlinks. The initial diagnosis carries no commitment, and pricing comes with the plan so you can weigh investment against estimated opportunity before deciding.
How long until the first results?
Technical fixes and long-tail pages usually move positions within 30 to 60 days. Contested terms and consolidated presence in AI answers are quarterly work, because they depend on authority built outside your domain. The estimated timeline comes out of the diagnosis, with the math on the table.
Do you work with small companies?
We work with companies of every size, and the method is the same. In a smaller operation the first quarter concentrates on the technical foundation, local presence and the pages that answer hiring intent. See small business and local SEO.
Does the agency also handle the website?
It does. The engineering practice, run by OnWeb, covers development, management, speed, security and cloud infrastructure. That is what allows us to fix what blocks SEO without waiting in a third party's queue.
How do I follow the work day to day?
Through the Netlinks App: the delivery queue, approval piece by piece, positions, traffic, backlinks, AI citations and PageSpeed, all open 24 hours a day. On WhatsApp, Alfred answers instantly with the human team in the same group.
Do you work in English and Spanish?
Yes. Netlinks is headquartered in Belo Horizonte with structure in London, Santiago and Panama City, and executes in all three languages. Research is redone in the destination market rather than translated, as in the Leo's Marble & Granite case in the United States.
Keep reading
Related services
Next step
Get a diagnosis of your case
Tell us what your company sells and to whom. One of the three looks at your scenario, points out what is holding organic back today and shows where we would start.
- A review of your site and your market, with no commitment
- An answer from a senior specialist within 24 business hours
- A direct conversation: what can be done, in what order and how deep
Prefer WhatsApp?
Chat directly with a Netlinks Expert on WhatsApp.
Rather talk now? WhatsApp is answered by the team, with Alfred covering the rest of the day.
Talk to an Expert
Fill out the form and we will get back to you within 24 business hours.